Unprecedented growth of management institutes over the past decade has raised concerns about the quality of management education imparted in Indian B-schools. Various challenges faced by today’s b-schools are dearth of quality faculty, infrastructure, funding, research and development, quality of students, global competition, and admissions process and so on. Despite several b-schools promising to provide quality management education by overcoming all the above mentioned challenges, only a few names actually deliver. Aurora’s Business School is one such renowned b-school which comes out as a clear winner, in turn, nurturing socially and environmentally sensitive global business leaders since its inception.
Established in 2005, Aurora’s Business School is the sole institution within the Aurora group to offer the esteemed Post Graduate Diploma in Management (PGDM) approved by the All India Council for Technical Education (AICTE) under the Ministry of Human Resource Development. Nestled in the vibrant heart of Telangana, this premier business school has cultivated a reputation of providing a world-class Masters program, helping its students embark upon their journeys with unwavering confidence. “At Aurora, every student undergoes a transformative journey, fostering a sense of accountability, competence, and innovation, propelling them towards the zenith of success while upholding core values and embracing the ever-evolving world with resolute determination”, shares – Dr. K. Raghu Naga Prabhakar, the Director of the business school.
Operating as an esteemed institution offering affordable management education, Aurora’s Business School has developed a wide array of programs to cater to the diverse needs of students seeking business education. Renowned as one of the oldest business schools in Hyderabad, it is strategically situated in a central location to ensure accessibility for students from various socio-economic backgrounds, especially those belonging to middle and lower income brackets. “With a mission to nurture world-class professionals, Aurora’s Business School is dedicated to instilling a human touch in its educational approach”, added Dr. K. Raghu Naga Prabhakar, the Director of the business school.
Aurora’s Business School offers a diverse range of PGDM programs with multiple specializations. Currently, the available specializations include Digital Marketing, Finance, HR, Entrepreneurship, and Business Analytics. The school takes pride in regularly updating its syllabus and specializations to align with the evolving demands of the industry. Looking ahead, the institute is also planning to introduce specializations in Artificial Intelligence (AI) and Machine Learning (ML), which are highly sought-after disciplines in the current booming market. By next year, Aurora’s Business School aims to offer a comprehensive course in Artificial Intelligence to cater to the increasing demand in that field.
Aurora’s Business School has unique experiential research projects as part of their curriculum. Additionally, students are required to submit a project report every quarter. The b-school refers to this system as the “Quarter System,” where students must complete 8 quarters to obtain their PGDM degree. Under this quarter system, the b-school has implemented a student reflection system. This entails students submitting assignments related to each unit of the course. Specifically, each paper consists of 3 units, and for each unit, students must complete and submit an assignment, for which the management has incorporated a continuous evaluation system into this framework.
Additionally, the institute provides value-added courses based on collaborations with prestigious organizations by entering into MOUs (Memorandum of Understanding) with IIMs (Indian Institutes of Management) and various business consultancies and industrial organizations. These value-added courses complement the regular curriculum and offer students an enriched learning experience. Also, Aurora’s Business School has already initiated the implementation of the New Education Policy, closely examining the direction in which business education should be molded, along with laying a strong emphasis on professionalism, ethicality, and contributing positively to society.
Igniting an Entrepreneurial Spirit
The School is offering an exclusive entrepreneurship program known as IEV PGDM (Innovation, Entrepreneurship, and Capital) from the current academic year. Aurora’s Business School has specifically designed this course to foster a deep-rooted entrepreneurial mindset among students. In addition, the school provides an array of training facilities to support entrepreneurship development. Notably, Aurora’s Business School has established a partnership with NEN Wadhwani, an organization renowned for providing one-week-long entrepreneurship training, and has signed MoUs with ALEAP, ABWCI, COWE, and FICCI . These collaborations serve as a standard tie-up, and it is an annual occurrence.
Redefining Industry-Academia Bonds
Aurora’s Business School recognizes the significance of strong industry-academy relationships. It actively nurtures these relationships to bridge the gap between theoretical knowledge and practical application. By fostering partnerships with reputed organizations. The school facilitates interactions, internships, and guest lectures by industry experts. This synergy between academia and industry ensures that students receive relevant and up-to-date knowledge, enabling them to excel in the competitive business landscape.
Also, Aurora’s Business School adopts a multifaceted approach to ensure industry relevance in its curriculum. The school actively engages industry executives in various capacities, from serving on its academic bodies to contributing to the course delivery. These industry executives lend their expertise through industry orientation sessions and deliver insightful talks about their companies. Moreover, a diverse range of lectures by industry professionals is arranged, enriching the learning experience of students. To stay abreast of changing trends, the school involves at least 23 industry experts who contribute to shaping the curriculum, providing valuable insights into the direction of business education.
Regarding placements and summer internships, Aurora’s Business School offers a wide range of opportunities. While the school facilitates summer internships and ensures 100% placement assistance, it also encourages students who come from business families to engage in their family businesses and explore new avenues. The summer internship placement rate stands at 90%, with the remaining 10% opting for entrepreneurial pursuits. Notably, the school has established tie-ups with numerous industry bodies such as the Indian Management Association (IMA), the local chapter of HMA (Hyderabad Management Association), and the National HRD (Human Resource Development) Network. These collaborations foster memberships, networking, and various activities beneficial to the students. Additionally, the business school is a Corporate Member to CII (Confederation of Indian Industry), NHRD, and HMA for enhanced industry engagement and learning opportunities.
Loans and Scholarships
In pursuit of motivating students from weaker economic backgrounds to take up their dream courses right on track of their dream careers, the b-school offers various schemes and scholarships to support students financially. The school has its own scholarship program and follows a policy of sponsoring at least one student every year with a complete fee waiver, including the exemption of exam fees. Additionally, scholarships based on academic performance are awarded on a quarterly basis, providing financial concessions to deserving students. The scholarship announcements are made periodically, ensuring ongoing support throughout the program.
To facilitate education financing, Aurora’s Business School has entered into tie-ups with several banks. These partnerships enable students to explore loan options, and the school provides contact information for the banks. Lastly, as part of the orientation program, the school arranges sessions with bankers to guide students on the loan application process. While banks typically require a partial payment from students before granting loans, the school assists students in understanding the loan requirements and facilitates the necessary sessions.